Music
Ononi Channels Desire and Control in “Pure Wickedness”
Alternative soul artist Ononi has released her new single, “Pure Wickedness,” a sultry, groove-heavy track that explores the delicious danger of a relationship built on bad decisions. The song dives into the irresistible pull between two people who know they are wrong for each other but can’t stay away.
With “Pure Wickedness,” Ononi sets the stage for a compelling emotional power play. The track opens with the bold line, “I’ve been wicked before… you’ve got the vibe too…,” immediately establishing a flirtation with high stakes. Over a backdrop of groovy, funk-inspired rhythms, Ononi navigates the dance of seduction, not as surrender but as a form of control. She playfully challenges her partner to see if they can handle the heat, refusing to give her power away for free.
The lyrics, such as “You wanna take this body home… it won’t give you what you’re dreaming of,” showcase a woman who is fully aware of her influence. The production, with its slinky basslines and percussive flourishes, perfectly mirrors the push-and-pull dynamic of a connection that defies logic. As Ononi clarifies, the song is not a love story. It’s a celebration of that magnetic attraction to someone who is all wrong for you, without a single regret.

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