Yes To New Music & Collaborations, Yes To New Album – WurLD

Jukebox Music Sat With Nigerian Artiste WurLD As He Tells His Story on his Hiatus and what to expect from him

There is no mistaking WurlD—his signature blue hair leaves an instant impression, just like his music, which is beautiful, ethereal, and unforgettable. His artistry transcends genres, blending rich melodies with deep storytelling.

We had the privilege of sitting down with this multifaceted talent for an exclusive conversation, where he shared insightful perspectives on his life, creative process, and artistic evolution. From his inspirations to his latest projects and future plans, WurlD opened up about what drives his music and how he continues to push boundaries.

Early Journey & Musical Evolution

1. You’ve had such a fascinating journey—from growing up in Mushin to moving to the U.S. and breaking into the music industry. How did those early experiences shape your
artistry?

ANSWER: Spending my childhood in Nigeria and moving to the U.S. as a teenager gave me the best of both worlds which has translated into my music.

2. Atlanta played a key role in your development as a songwriter. What was it like navigating that space as a Nigerian artist in the early days?

ANSWER: Being Nigerian in Atlanta doing music was very VERY rough. Most people needed songwriters more than they needed Artists, which prompted me to follow my passions as a songwriter first.

3. You’ve written for major artists like Chris Brown and Davido. How has your songwriting  experience influenced your own music?

ANSWER: I think it’s pretty beautiful. I think every songwriter’s dream is to play back row and front row… And I have the blessing of doing both which makes me feel fulfilled as an artist and an overall creative. xoxo

4. You’ve evolved sonically over the years, from Love is Contagious to Afrosoul and beyond. How would you describe where your sound is today?

ANSWER: Honestly, I’m consistently experimenting everyday on my sound in the studio, so we have to wait to see where there magic takes me.

The Creative Process & Musical Identity

5. Your music blends electronic, R&B, and Afropop elements seamlessly. How intentional are you about genre-blending when creating?

ANSWER: I am very very intentional. This is just who I am.

6. You’ve worked closely with producers like Sarz and Walshy Fire. How do collaborations influence your creative process?

ANSWER: Ya like every creative has their own unique approach, and both our energies in terms of sound, style, and working together kinda does the trick to influence the creative process.

7. Your voice and signature blue hair are instantly recognizable. How important is visual identity in your artistry?

ANSWER: I’m a visual artist by default, so matching great visuals with my music is very important to me so I put my all into it.

New Music & Outside

8. Outside feels like a celebration of freedom and connection. What was the inspiration behind this single?

ANSWER: This is exactly how I was feeling. I felt free, and I felt like anything was possible. I wanted people to feel as free as I felt when they listened to the music.

9. You mentioned Outside is about stepping out of your comfort zone. Was there a personal moment that inspired this message?

ANSWER: There was a period that I felt like I was inside for a long time, working on myself & progress and growth.

“See you outside when you feel right” – Quote from the song This is a clear reflection of people seeing a better version of myself when I’m back outside.

10. How was it working with Walshy Fire again on this track? What did he bring to the energy of the song?

ANSWER: It was amazing! This is an Afro-Carribean sound. It was just a perfect match cuz we’ve worked together before on “Show You Off” so it was practically a no-brainer here, ya
know. He is a really cool guy.

11. What do you hope listeners take away from Outside?

ANSWER: I just want them to step outside the box with this particular record. I just want them to feel limitless– feel free, like I have.

Lyrical & Emotional Depth

12. Your past projects have explored themes of love, heartbreak, and self-discovery. What emotions are you channeling in your upcoming music?

ANSWER: I’m finding myself all over again and sharing myself in terms of personal struggles being in the industry and more personal, like a lot this time.

13. Mother’s Prayers was deeply personal. How does your upbringing continue to influence your songwriting?

ANSWER: I write music from the heart. I come from a very rooted Yoruba household, a very large family and I pour alot of my soul and spirit into my music with a part of that.

14. You’ve spoken about the African elements in your music. How do you balance staying true to your roots while appealing to a global audience?

ANSWER: I just stay intentional to achieve this. I think of moments that would remind myself of where I come from and how that connects to the modern world.

Industry & Future Outlook

15. Afrobeats has gone global. How do you see your role in shaping its evolution?

ANSWER: Bringing a unique approach to the songwriting, production and visual art.

16. Looking at the current Nigerian music scene, who are some artists that inspire you?

ANSWER: Nobody o

17. You’ve been in the industry for over a decade. What’s the biggest lesson you’ve
learned?

ANSWER: Stay true to yourself, do the art for yourself, and don’t change who you are at the
core for no one.

18. Can we expect an album or more singles in 2025? What’s next for WurlD?

ANSWER: YES to more singles, YES to more collaborations, and YES to a new album. The
new album is called Born to Win