Music
BEEKAY Channels Kindness into a New Love Anthem, ‘SUNRISE (IFE)’
Bassey Kenneth, the celebrated internet personality and singer-songwriter known as BEEKAY, has released his latest single, “SUNRISE (IFE).” Known for using his platform to promote self-worth and positivity, BEEKAY now turns that same gentle, uplifting energy toward a powerful reflection on love.
The song is anchored by the evocative image, “Your beauty is sunrise to my soul,” drawing a parallel between the beginning of a new day and the profound impact of love. The title, “Ife,” which means love in the Yoruba language, underscores the song’s sincerity, as BEEKAY sings about a love that is both a person and a promise. Describing his muse as “heaven’s favorite masterpiece,” he conveys a deep and genuine appreciation. The lyrics are grounded in a sincere and humble commitment, with lines like, “If you ever fail to see how beautiful you are, I’ll remind you with flowers in bloom,” suggesting a love that is active, supportive, and constant.
Beekay revealed that the song was born from a very personal place. “I wrote this song on my piano, inspired by the love and support I’ve received from an incredible woman in my life,” he says. “The lyrics came effortlessly because they were true. This song is personal, and I wanted every note to reflect that.”
The central refrain, “How can I love you in this life and after? Only puzzle I could master,” speaks to a rare kind of devotion. It’s a love that seeks to extend beyond the present moment, a commitment that finds its strength not in drama or grand gestures, but in quiet, unwavering sincerity. “SUNRISE (IFE)” is a testament to the beauty of being truly seen and valued, capturing the essence of enduring and authentic love.
Listen below;
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